Google Ads Management

Stop Paying
for Clicks That
Don't Convert.

We build and manage Google Ads campaigns that put your business in front of buyers at the exact moment they're searching — and we optimize every dollar until it's working.

app.goodendesign.co/ads
AD SPEND
$8,420
→ On Budget
CONVERSIONS
1,284
↑ 61%
COST PER CONVERSION (30D)
4.2×
ROAS
$6.56
CPC
8.4%
CVR
WHAT'S INCLUDED

Campaigns built to
spend less, earn more.

Bad Google Ads management burns through budget. Good management turns ad spend into a predictable revenue channel.

Campaign Setup & Structure

We build campaigns from the ground up with clean account structure — proper ad groups, match types, and negative keyword lists. A well-structured account is the foundation of efficient spend.

Keyword Research & Bid Strategy

We research the exact search terms your customers use, eliminate irrelevant clicks with negatives, and set bid strategies that maximize conversions within your budget.

Landing Page Optimization

Sending ad traffic to your homepage is money down the drain. We build or optimize dedicated landing pages that match your ad copy and convert at a rate that justifies the spend.

Real ROI Reporting

You see the numbers that matter: cost per lead, ROAS, conversion rate, and actual revenue attributed to ads. No click reports masquerading as results.

Budget Optimization

We continuously move budget toward what's converting and cut what isn't. Every dollar should be working. We review performance weekly and adjust accordingly.

Ongoing Management

Google Ads isn't a set-it-and-forget-it channel. We monitor daily, test ad copy, expand keywords, and refine audiences — so performance compounds month over month.

HOW IT WORKS

From zero to converting campaigns.

01

Account Audit & Setup

If you have an existing account, we audit it for wasted spend and missed opportunities. Starting fresh? We build a clean, well-structured account from day one.

Account AuditCompetitor ResearchConversion Tracking
02

Keyword & Ad Strategy

We map out the keywords, match types, and negative lists for each campaign. Then we write multiple ad variations — headlines, descriptions, and extensions — to test from launch.

Keyword PlanningAd CopywritingExtension Setup
03

Launch & Early Optimization

We launch and watch closely. The first 30 days are critical — we're identifying winners, killing losers, and dialing in the bid strategy before scaling spend.

Live MonitoringA/B TestingBid Adjustments
WHY IT MATTERS

The numbers behind
effective ad management.

Google Ads works. Bad management doesn't. Here's what a properly run account delivers.

Average ROAS

Our clients average a 4× return on ad spend across all industries. Every campaign is built to maximize revenue per dollar spent.

65%
Lower Cost Per Lead

Proper account structure, negative keywords, and continuous optimization typically cuts cost-per-lead by 40–65% compared to unmanaged accounts.

30d
To Meaningful Data

Google Ads can show results fast. Most campaigns have enough conversion data to make informed optimization decisions within the first 30 days.

Frequently Asked Questions

LET'S WORK TOGETHER

Ready to make your ad budget work?

We'll audit your existing Google Ads account (or help you start one) and show you exactly where the money is being wasted — and how to fix it.

Free audit · No management fees until we agree on strategy